Google Ads & Paid Search Marketing
Whether you call it paid search, PPC, sponsored ads, or pay-per-click, we excel at creating efficient Google Ads campaigns. Our goal is to drive exceptionally high-quality traffic to your website at the lowest possible cost. Utilizing a bespoke campaign structure, we often ensure you pay less than the market average for each click to your site.
How crucial is it for your business to rank on Google? And to attract more visitors? To increase sales?
Our PPC Capabilities
Account Audits
Conducting thorough audits of your existing ad accounts to identify areas for improvement and optimize performance.
Research & Planning
Developing a customized strategy based on comprehensive research and careful planning to target the right audience effectively.
Quality Score
Improving your ads’ Quality Score to lower costs and increase ad visibility, ensuring better placement and higher engagement.
Campaign Hygiene
Maintaining clean and efficient campaigns through regular monitoring and optimization to avoid wasted spend and maximize results.
PPC Strategy
Crafting a tailored PPC strategy that aligns with your business goals, leveraging industry best practices and innovative approaches.
Data-Driven Insights
Utilizing detailed analytics and data-driven insights to continuously refine and enhance your ad campaigns for optimal performance.
What we can help you with
Account Audits
If you're already running Google Ads campaigns, we can conduct a comprehensive audit to identify opportunities for improvement and optimization.
Research & Planning
We perform extensive keyword research and provide cost-per-click estimates for your industry. Together, we can determine your budget and potential ROI. We'll always be honest if we believe PPC may not yield a solid return for your proposed budget.
Quality Score
A high keyword quality score is crucial for successful campaigns. Using our proven campaign structure, we'll ensure your quality score is as high as possible, attracting the right customers and minimizing your costs.
Campaign Hygiene
We offer ongoing monthly campaign management to keep your paid search campaigns in top shape. Our easy-to-read performance reports each month keep you informed about how your campaigns are performing.
PPC Strategy
Need guidance with your PPC campaigns? We assist with every aspect of your paid search marketing strategy, from keyword selection to budget allocation, providing support tailored to businesses of all sizes.
Data-Driven Insights
We leverage the latest Google technology and products to enhance our PPC campaigns. We'll help you navigate the options and only implement technologies that are beneficial for your campaigns and business.
FAQ
Our account audit service includes a detailed analysis of your existing Google Ads campaigns to identify areas for improvement and optimization, ensuring your campaigns perform at their best.
We conduct extensive keyword research specific to your industry and provide cost-per-click estimates. This helps us select the most effective keywords to target and determine the potential ROI for your campaign.
Quality Score is crucial as it affects your ad rankings and cost-per-click. We use a proven campaign structure to optimize your Quality Score, ensuring your ads attract the right customers while minimizing costs.
We provide monthly campaign management to maintain the effectiveness of your paid search campaigns. This includes regular performance reports and continuous optimization to ensure your campaigns achieve the best results.